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SPREAD - Scenarios of Perception and Reaction to Adaptation

Funded by the German Federal Ministry of Education and Research

The research project SPREAD deals with the conditions and the progression of alternative energy innovations. It is based on a wide range of qualitative and quantitative methods (e.g. individual and group interviews, a survey by questionnaire, agent-based modelling and scenario simulation). The project is going to analyse why and how, primarily local and regional stimuli spread successfully. Its aim is to develop a model that provides information about social and cultural potentials for a shift towards an expansion of renewable energy in Germany.